Relying on the shoemaking industry, it has been crowned "xiangzhong shoe capital" for 40 years.

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Relying on the shoemaking industry, it has been crowned "xiangzhong shoe capital" for 40 years. At present, there are more than 60 leather shoes manufacturers in qingshanqiao leather shoes industrial park in xiangtan county, with nearly 5,000 employees. With an annual output of about 8 million pairs of leather shoes and an annual output of about 760 million yuan, the company has created three famous trademarks. In addition to leather, qingshan leather shoes from design, production, packaging to sales, the realization of a dragon industrial chain.

A few days ago, the reporter walked in the castle peak bridge town is about to complete the castle peak road, saw along the road a lot of plant machinery, from south to north of the truck will pack a new shoes to send to the world.

Scale development, rise "xiangzhong shoe capital"

The history of shoemaking in qingshan bridge dates back to the 1970s. At that time, the "commune leather shoes factory" mainly produced labor insurance welfare shoes.

After the reform and opening up in the early 1980s, shoemaker workshops in qingshanqiao town sprang up like mushrooms. Qingshanqiao town executive deputy mayor tan tiequan introduced, because the wear through durable, cheap and fine, qingshanqiao shoes by dealers across the country. At that time, local people went to Shanghai to buy a pair of leather shoes, came back to find qingshan bridge produced. This episode made many people in the town proud.

At the beginning of the 21st century, the shoe manufacturing industry in coastal regions such as wenzhou and dongguan has already stepped into the era of mechanical assembly line operation.

"Although it can compete with the coastal shoemakers in terms of workmanship, the production process is inefficient and production is low, making it difficult to form scale effect." Pengbihui, general manager of the town hundred tongue bird shoes co., LTD., was one of the first bosses to hear "Wolf howling." As foreign orders gradually increased and competition increased, handmade shoes could not meet the market demand, she said. To this end, she purchased the most advanced production line in China, and introduced modern technology and management concepts.

In 2006, qingshan bridge leather shoes industrial park was built in xiangtan county.

Together, we set sail for the "vast commercial sea"

" in 2017, the park's shoe manufacturing achieved a breakthrough of zero export abroad, exporting 200,000 pairs of female boots to Germany for the first time. This year, the number of prospective orders to export to the us and Europe is expected to increase to 500,000 pairs. Yang haibin, chairman of the king of flower shoe industry and President of the qingshanqiao leather shoes industry association in the park, said proudly that the qingshan leather shoes first went overseas and are closely related to the development of enterprises.

According to Yang haibin, from 2006 to 2014, more and more shoemakers settled in the qingshanqiao shoe industry park, but the "price war" ensued and the phenomenon of digging people out of each other, resulting in lower and lower profits.

After almost cruel competition, huddle has become the only way for the owners of the park's leather shoes factory. At the end of 2014, under the guidance of the town government, the qingshan bridge shoe industry association came into being.

After several years of running-in, besides the production of fabric, qingshan bridge leather shoes has realized a one-stop industrial chain from design, production, packaging to sales, which has changed the past disadvantages of "scattered but not big, big but not strong". Subsequently, the association also opened up Internet sales channels and cooperated with professional e-commerce platforms, which not only brought back funds quickly, but also had a more sensitive grasp of the market. In 2017, the leather shoes industry association invested 4 million yuan to set up a product research and development room in wenzhou, zhejiang province, following the world trend and providing professional advice for product design in the rear.

According to the park management committee office director zhao xiang, in order to gradually open the door of the overseas market, leather shoes industry association has planned to set up a foreign trade company office in dongguan, guangdong, so that qingshan leather shoes "go" further.

The picture is from the Internet. The copyright belongs to the original author

  Industrial town, with a rich side of the people

With the deepening development strategy of "one region and more parks" in xiangtan county, qingshanqiao leather shoes industrial park enjoys the same policy support as xiangtan tianyijing kaiyuan: one-stop service, full guarantee of land use, financial industry guidance and financial support This has led to a large number of people from qingshan bridge to "return home", and also injected strong power into the qingshan bridge leather shoes industrial park to realize "curve overtaking".

Xiang tan fengwu jiutian shoes co., LTD. Principal fang dapei is a member of the army of returning home. In 2014, fang dapei's focus on "the return of teachers" was the park's complete production chain, preferential support policies and a large number of labor force. Although, these years qingshan leather shoes reputation outside, but with the coastal area's shoemaking enterprise comparison, the design, the manufacture craft still has certain disparity.

Industrial town, with a rich side of the people

With the deepening development strategy of "one region and more parks" in xiangtan county, qingshanqiao leather shoes industrial park enjoys the same policy support as xiangtan tianyijing kaiyuan: one-stop service, full guarantee of land use, financial industry guidance and financial support This has led to a large number of people from qingshan bridge to "return home", and also injected strong power into the qingshan bridge leather shoes industrial park to realize "curve overtaking".

Xiang tan fengwu jiutian shoes co., LTD. Principal fang dapei is a member of the army of returning home. In 2014, fang dapei's focus on "the return of teachers" was the park's complete production chain, preferential support policies and a large number of labor force. Although, these years qingshan leather shoes reputation outside, but with the coastal area's shoemaking enterprise comparison, the design, the manufacture craft still has certain disparity.

"One family is not as strong as many." Every year, when the shoe industry association meets, business leaders will exchange information about the industry's economic trends, style trends and other issues, Mr. Fang said. Fang dapei Shared the experience of struggling in wenzhou with many enterprises, and promoted the "old generation" shoe factory to constantly upgrade in product research and development and shoe technology, which made qingshan bridge shoes take another big step in the footprint of closely following the coastal advanced enterprises.

According to statistics, among the employees working in leather shoes enterprises, 80% of them are local people, with an annual per capita income of more than 40,000 yuan, far exceeding the annual per capita income of rural residents in qingshanqiao town.

In hunan, there are few places like qingshanqiao town in xiangtan county: a pair of leather shoes concerns the livelihood of many people. One-third of the population of qingshanqiao town lives in the leather shoes industry chain, and the output value created by leather shoes accounts for one third of the GDP.

(source: hua sheng online)

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